Veloce Racing becomes first Extreme E team to commit to net-zero carbon target as it joins forces with ALLCOT Group
- Veloce Racing leading the net-zero carbon charge in pioneering all-electric off-road series.
- Team aiming to drive change in motorsport industry by joining forces with sustainability solutions provider.
- ALLCOT to measure and help offset all of team’s pre and in-season carbon production.
Strengthening its resolve to lead the way both on and off the track during the inaugural campaign of Extreme E next year, Veloce Racing has become the first of the innovative electric off-road series’ teams to announce a carbon offset partner, after reaching an agreement with ALLCOT Group.
ALLCOT is a global authority in carbon-offsetting and sustainability initiatives, and teamed up with Extreme E in September with the goal of achieving a net-zero carbon footprint by the end of the championship’s first season.
With environmental sustainability at the very heart of Veloce Racing’s core values – as one of the London-based outfit’s four main pillars, alongside gender equality, automotive electrification and engaging new audiences through esports – the team was eager to make a similar commitment and is the first Extreme E entrant to take this significant step.
The agreement will see ALLCOT measure and help Veloce Racing to offset all of the carbon produced from the moment that the team signed up to compete in Extreme E in September, 2019 – covering the full build-up to the series’ maiden campaign as well as the entire season of racing next year.
Veloce Racing is firmly focussed on its net-zero carbon objective stretching into 2021 and beyond, and in ALLCOT, the team has the perfect partner. The organisation’s tireless work to reduce carbon emissions directly supports the United Nations’ Sustainable Development Goals, which call upon governments, businesses and communities to protect the planet and put an end to poverty.
In addition to its carbon offset pledge, Veloce Racing’s sustainability credentials will be further enhanced by Extreme E’s environmental ethos. All competing cars will be 100% electric, zero-emission vehicle charging will use Hydrogen Fuel Cells generated by water and solar energy, limited team numbers will be permitted on-event and all freight and logistics will be transported to race locations by boat, which it is estimated will reduce carbon by two-thirds in comparison with air travel.
Daniel Bailey, CEO, Veloce Racing, commented:
“Partnering with ALLCOT Group is a significant moment in Veloce Racing’s journey. Ever since our organisation was founded, we have prided ourselves on being pioneers and leading the way amongst our peers – and sustainability has always been one of our three core pillars.
“ALLCOT Group’s philosophy perfectly matches our own, and offsetting all of our carbon emissions from the moment we joined Extreme E over a year ago is a key element of our participation in this unique championship. We are fully committed to playing our part in the preservation of our planet – and we look forward to working closely with ALLCOT Group to achieve our net-zero carbon objective.”
Alexis Leroy, CEO, ALLCOT Group, commented:
“This landmark partnership with Veloce Racing is a great opportunity to open the path to sustainability leadership not only with Extreme E but also with its main stakeholders, the teams.
“We welcome Veloce Racing’s leadership and look forward to showcasing impacts compensation beyond greenhouse gas. Working hand-in-hand with Veloce Racing in that respect will allow us to send a strong message within the world of motorsport as we hope this initiative will build traction among its peers.”
The 2021 Extreme E season is set to begin in Al-Ula, Saudi Arabia (20-21 March) before moving on to Dakar, Senegal (29-30 May), Kangerlussuaq, Greenland (28-29 August), Para, Brazil (23-24 October) and Tierra Del Fuego, Argentina (11-12 December).
Veloce is a London-based organisation that focusses on disruptive areas of the sports and entertainment industries – specifically, esports and sustainable, EV motorsport. The brand comprises established professional gaming organisation, Veloce Esports and Extreme E outfit, Veloce Racing with both teams falling under the overarching Veloce umbrella. As a whole, the business occupies the fastest-growing sectors in motorsport.
Veloce Racing was born from Extreme E’s vision of sustainability-focussed, content-rich and gender-equal sport. The team’s remarkable leadership line-up is spearheaded by legendary Formula 1 designer Adrian Newey and Formula E Champion and ex-Formula 1 driver Jean-Éric Vergne. They are joined by a host of other industry entrepreneurs and innovators who are eagerly awaiting the start of the inaugural 2021 season. Extreme E is an innovative new motorsport championship that sees electric SUVs going head-to-head in areas of the world that have been damaged by climate change or environmental issues.
The Veloce Esports’ driver stable includes many high-profile drivers, influencers and teams from across the globe. Among them are the official McLaren Racing, Alfa Romeo, Sauber and YAS HEAT esports programmes as well as YouTube sensations Tiametmarduk, Aarava, Xpertgamingtech and Lando Norris’ Quadrant channel to name but a few. The organisation’s digital broadcast network, across its various channels, generates in excess of 130 million views per month.
ALLCOT is a veteran project developer offering knowledge, expertise, and management to initiatives that reduce greenhouse gas (GHG) emissions to actively combat the climate crisis under Article 6 of the Paris Agreement is aligned with the 2030 Agenda and its 17 Sustainable Development Goals (SDGs).
ALLCOT is a leading actor in the climate and sustainability impact markets and is recognized as one of the established companies in the sector that has been building a strong reputation in environmental project development and the development of corporate sustainability services in their home and emerging markets. Developing their own emission reduction projects, ALLCOT supports companies and public bodies to improve their sustainability performance by offering consulting services under various carbon quantification standards (CDM, VCS, GS) and for various sectors (forestry, waste, renewable energy, transport, sports) covering the entire carbon credit value chain for its later management in the markets created under the Paris Agreement.